Happy Crackers
Fabric crackers for every occasion – not just for Christmas! Reusable year after year. Handmade using Liberty fabrics.
Heritage, vintage, heirloom keepsakes, family traditions, Victorian history. These are just a few words that have been used to describe Happy Crackers, and I have tried to capture the essence of each word in the brand identity.
The lettering has been inspired by old typography found in a Victorian type book, strong, bold, with a feminine touch and historical influence. I have drawn swirls and flourishes to encapsulate the lettering adding depth and the feeling of togetherness. Inspired by Victorian advertising and the beautiful designs from the Tom Smith Christmas Cracker book.
I have used soft hues and I think the logo sits well amongst the beautiful Liberty print fabrics.